Specialized Market Research & Business Consulting in Mexico since 1997

Market Research & Strategic Consulting in Mexico & Latin America

PhD Market Research Consultant | Gallup International Partner | Fortune 500 Experience

We specialize in transforming global strategies into local successes. For over 25 years, we’ve provided international companies, research agencies, NGOs, and academic institutions with the cultural insights, market intelligence, and strategic guidance needed to understand and succeed in Mexican and Latin American markets.

Led by Dr. Luis Herrero Corona (PhD, MBA University of Texas at Austin), our boutique consultancy combines academic rigor with practical business expertise to deliver solutions that transcend traditional market research.

Our Approach

We serve as your “cultural translator,” helping you navigate the complexities of Latin American markets with confidence. Whether you’re an international company seeking market entry insights, a global research agency needing a reliable partner in Mexico, or an academic institution conducting cross-cultural research, we provide the clarity and direction you need.

Why Choose LAC Intermarketing?

LAC Intermarketing provided the cultural insights that made our Mexico market entry successful. Their strong methodological approach combined with business experience is exactly what international companies need.

Director of Market Research, Fortune 500 Pharmaceutical Company

Working with Dr. Herrero and his team has been seamless. Their processes meets our international standards while providing the deep local insights our global clients demand. He’s become our trusted partner for all Mexico components.

Regional Director, International Research Agency

Our Services

For International Companies

  • Market Research for Entry into Mexico/Latin America

  • Cultural Validation of Marketing Strategies

  • Competitive Intelligence Analysis

  • Strategic Marketing Planning

For Research Agencies

  • Local Representation and Field Execution

  • Methodological Adaptation to Local Contexts

  • Seamless Integration with Your Existing Methodologies

For NGOs & Academic Institutions

  • Public Opinion Research on Social Issues

  • Policy Impact Assessment Studies

  • Cross-Cultural Research Design and Implementation

  • Academic Research Support and Data Collection

Ready to Unlock Latin American Market Opportunities?